11 Best Freelance Tiktok Ads Managers [Hire in 48 Hours] | Toptal® (2024)

FAQs

Are TikTok ads worth it? ›

TikTok ads can be worth it if you have a well-defined target audience, are willing to invest in creative content, and closely monitor and optimise your campaigns. However, success on TikTok requires a deep understanding of the platform and its users, so it's essential to approach it strategically.

Shown before any other TikTok video, TopView is a high-impact, full-screen, and sound-on video that showcases your brand. The TopView experience launches with a 3-second video takeover before re-introducing the native in-feed video experience with icons and interaction elements.

Within Reach and Frequency, there are two main ad options – Standard, and Top Feed. TikTok's Top Feed ads are an ad format that shows in your target audience's feed as soon as they open the app.

How much are TikTok ads per day? TikTok requires a minimum budget of $50 per-day at the campaign level and $20 per-day at the ad group level.

Some monetization features on TikTok are reserved for users that have at least 100,000 followers. These include: TikTok Pulse: TikTok offers an ad-revenue sharing program with some qualifying creators called Pulse. Only US-based creators with at least 100,000 followers qualify for the program.

How much does TikTok pay creators? It's estimated that TikTok pays around 2 to 4 cents per 1,000 views on a video. That's all thanks to the TikTok Creator Fund.

Another great benefit of hitting the 1,000 follower mark is the monetization opportunities that come your way. For instance, you can start receiving LIVE gifts from your audience. These gifts can be converted into diamonds, which can then be redeemed for real money.

TopView Ads: These premium ads often command prices ranging from $50,000 to $150,000 per day. Brand Takeovers: Similarly premium, these ads may cost anywhere from $50,000 to $100,000 or more per day.

We bet you didn't even know you could dark post on TikTok. However, TikTok has made dark posting content available without making a big fuss about it to advertisers. This feature (or hack) bridges the gap between improved performance on spark ads and allowing a major variety of testing within standard ad placements.

How long should a TikTok ad be? ›

To hit the sweet spot for your TikTok video ad, make sure you're keeping the video length between 5 seconds and 60 seconds—though the best performing videos are around 9 seconds to 15 seconds.

When you reach 1,000 followers you can start Live videos on TikTok and make money with them. Interact with your audience in live videos, encourage them to stay and talk to you through the chat, etc.

TikTok Ads Manager is a platform where you can create and manage ads on TikTok. You can use TikTok ads manager to create new ads and ad groups and optimize your campaign performance.

One of the main drawbacks of TikTok for businesses is the lack of sophisticated analytics and measurement tools. This can make it challenging to track ROI and assess the effectiveness of marketing efforts.

TikTok's advertising strategy is effective, with 83% of users finding the app's advertisem*nts entertaining, emphasizing the platform's success in creating engaging and enjoyable ad content.

If you're a creator trying to grow on TikTok (and make it into the exclusive Creativity Program), boosting your content with TikTok Promote is an affordable way to get the followers and views you need to qualify.

Use TikTok ads to drive traffic back to your website, ecommerce store, or even your TikTok Shopping tab. You could run in-feed image ads promoting your products or get creative with TopView ads (fullscreen takeovers) to boost your TikTok following—both can help you make money on the platform.